Dream
Dreaming of a happier world with your companion animals
Welcome to PJglobal
Since its establishment in 2010, PJ GLOBAL has grown into a trusted importer and distributor of premium pet food and supplies, connecting leading global brands with the Korean market.
We do more than simply introduce international brands to Korea. Every product we represent is carefully selected through a thorough evaluation of the brand's philosophy, product quality, manufacturing standards, and market competitiveness. Only products that deliver genuine value to Korean pet owners are exclusively introduced by PJ GLOBAL.
Success in the rapidly evolving pet industry requires more than exceptional products. Backed by over 20 years of industry expertise, market insight, and consumer understanding, we develop tailored market strategies and build reliable distribution networks that help global brands successfully establish and grow their presence in Korea.
At PJ GLOBAL, we believe sustainable growth is more important than short-term success. The long-standing trust we have built with our global partners is one of our greatest strengths, enabling us to consistently achieve outstanding results in the Korean market.
As we move forward, PJ GLOBAL will continue to provide Korean consumers with premium products they can trust while serving as the most reliable partner for global brands entering Korea—creating new value for the future of Korea's pet industry.
Brands We Represent
Click the brand name to go to the homepage.
Our Journey
2010
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PJ GLOBAL Established
2012
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Exclusive Distribution Partnership with AIM CREATE (NECO SEKAI), Japan
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Exclusive Distribution Partnership with AGRAS DELIC GROUP (Schesir), Italy
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Exclusive Distribution Partnership with IDOG & ICAT, Japan
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Exclusive Distribution Partnership with Midwestern Pet Foods, USA
2013
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Exclusive Distribution Partnership with Animonda Petcare, Germany
2014
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Exclusive Distribution Partnership with Europet-Bernina International, Netherlands
2015
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Exclusive Distribution Partnership with Petmate, USA
2016
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Exclusive Distribution Partnership with Rolf C. Hagen Inc., Canada
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Exclusive Distribution Partnership with BONBI, Japan
2017
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Exclusive Distribution Partnership with SAVIC, Belgium
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Exclusive Distribution Partnership with Pioneer Pet, USA
2018
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Exclusive Distribution Partnership with BOREAL, Canada
2020
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Exclusive Distribution Partnership with Nulo Pet Food, USA
2022
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Exclusive Distribution Partnership with Marsapet (Bellfor), Germany
2024
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Expansion of premium pet food portfolio
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Strengthened nationwide distribution network in Korea
2025~
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Development of OEM & Private Label projects
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Expansion of global partnerships
Current Partners
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Boreal
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Midwestern Pet Foods
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Gari Gari (Aim Create)
Previous Partnerships
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Nulo
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Animonda
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Schesir
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Petmate
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Savic
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Hagen
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Pioneer Pet
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Europet-Bernina
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IDOG & ICAT
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Bellfor
What we do
PJ GLOBAL is more than an importer and distributor of premium pet products. We are a total brand partner, supporting global brands throughout every stage of their journey into the Korean market—from market analysis and brand launch to marketing, distribution, and customer management.
By understanding each brand's unique identity and the needs of Korean consumers, we develop tailored marketing strategies that drive long-term growth. Our services include participation in major pet exhibitions, department store pop-up events, online and offline advertising, media relations, digital marketing, social media content creation, and product trial campaigns to strengthen brand awareness and market competitiveness.
In addition, we provide a stable sales environment through our nationwide distribution network and leading online sales channels. We are also committed to corporate social responsibility by actively participating in charitable initiatives and community programs that support pets and animal welfare.
At PJ GLOBAL, we grow together with our global partners, creating sustainable value for brands, consumers, and the Korean pet market.
We meet customers and partners at the exhibition to share the brand's value.
We plan and operate in-store brand spaces to provide an environment where consumers can see and experience products firsthand.
We produce content containing professional information to convey a proper pet culture.
We meet customers and partners at the exhibition to share the brand's value.
CONTACT US
If you have any questions, partnership inquiries, or product questions, please feel free to contact us at any time.
We will listen attentively to the valuable feedback of our customers and partners and stand by you with prompt and sincere responses.
Building Brands in Korea
A successful brand is built on more than just great products.
It requires a deep understanding of the local market, strategic marketing,
a reliable distribution network, and continuous engagement with consumers.
PJ GLOBAL is your trusted partner in the Korean market, supporting every step of that journey.